Found in the map
Home service searches are local, so most calls come from the map pack. Start with the Business Profile: correct service areas across the suburbs you cover, a full services list, your own photos and a steady run of reviews.
Industries
Home Services Marketing Townsville
Cleaning, pest control, pools, lawns, air conditioning and repairs are booked by people at home who search on a phone and call the business with the best reviews nearby.
Booked from search
Google Ads on the services you want more of, limited to the suburbs you will drive to, fills gaps in the calendar. Each ad lands on a page about that service with the phone number at the top.
Timed to the season
Townsville demand moves with the weather. Air conditioning, pools and pest control lift in the build-up and the wet, and gutters and storm clean-ups follow the rain. Campaigns can be lifted and eased in step with it.
One page per service
Someone searching for pest control for termites wants a page about termites, with the phone number at the top. A page for each service, and a sentence on the suburbs you cover, answers them straight away.
Photos that build trust
Customers are letting you into their home. Photos of the team, the van and real jobs, with names where staff are happy to share them, help a new customer pick up the phone.
Rebooking and repeat work
Pools, lawns, pest treatments and air conditioning services repeat. A reminder by text or email when the next service is due, and a quick way to rebook, brings the customer back without paying for them twice.
Services that fit
What we run for home services
The services in a Home Services Marketing Townsville plan, with prices where the work has a fixed shape:
Business Profile
$500 a month for three months + GST
Google, Apple and Bing maps rebuilt to one set of details, then a review habit that is yours.
Google Ads From $550 a month + GSTPhrase match campaigns, negatives from day one, and every call traced to its keyword.
Website design and build Quoted from a briefA page for each thing you do, named the way people search, live in about three weeks.
Social media $950 a month + GSTA branding campaign, a lead campaign and four posts a month, approved by you first.
SEO and AI search Visibility audit $350 + GSTResearch, new pages, authority, and a monthly check on which AI assistants name you.
Questions
Home Services Marketing Townsville: common questions
How do I get more reviews?
Ask every customer the same way, straight after the job, with a short link. The Business Profile program sets up the link, the wording and the reply templates.
Can I limit ads to the suburbs I service?
Yes. Google Ads is set to a radius or a list of suburbs you will actually drive to.
Should we advertise year round?
Most home services do best with a steady base campaign, lifted in the months your work peaks. In Townsville that often follows the build-up heat and the wet season.
Can customers book online?
Yes. A booking form or a booking tool on the website lets customers choose a time without ringing.
Which suburbs should our ads cover?
The ones you will drive to for the price you charge. The campaign is limited to those, and it can be widened later.
Talk to us
Call 0415 298 541, visit us on Bundock Street in Belgian Gardens, or send the form and we will come back to you within one business day.