Radio Advertising

One of the most hyper-local ways to reach your customers, radio advertising connects listeners to your business in a multi-layered approach. From live reads, on-air commercials, giveaways and promotions, Townsville Advertising will match you with stations and specific shows that will connect to your ideal customer demographic, drilling all the way down to morning or afternoon drive time, segments and radio personalities to maximise your results.

Radio Packages

We have radio packages that will allow us to work with your budget.

(No Lock-In Contracts)

Radio Packages from:

Radio Advertising ONAIR

$100 per week

Single Station Campaign

$200 per week

Single Station Campaign

$300 per week

Single Station Campaign

$500 per week

Dual Station Campaign

$1000 per week

Dual Station Campaign

Commercial Production

All new customers get their first 30 second radio commercial for FREE.

Radio Advertising Jargon

BMAD PLACEMENT

This commercial is generally placed randomly between 6am and 7pm (*note  time may vary across stations).

LIVE READ

This is a where the show announcer calls out your information. Excellent product to help standout on-air. Normally 30 second or 60 second options. Depending on avails, live reads can be placed specifically into commercial time.

BREAKFAST PLACEMENT COMMERCIAL

This commercial is placed in the breakfast show only (5.30am – 9am), the breakfast show is generally regarded as the most popular show across the day.

OB

This is an Outside Broadcast, where the station show comes to your store for a live activation. This is a very powerful product when executed correctly. Normally activated over 3 hours.

SPONSORSHIPS

The News, Sports and weather are the most common sponsorships available, with high frequency mentions across the day and month, a sponsorship is an excellent way to deliver a 10 word branding / call to action message on air. An example here would be – Todays weather brought to you by Townsville Advertising “Radio from $100 per week let us help you grow your business”

RADIO SCHEDULES

Radio schedules are  critical to the success of a campaign. Making sure you have the correct placement, correct days, correct bonus commercials. Understanding how best to impact your audience. Townsville Advertising will work with you to maximise your schedule, as we are a media buyer we can make sure you get great placements to help with the desired outcome.

Our stations

TOWNSVILLE FM RADIO STATION FREQUENCIES
  • MMM – 102.3
  • HIT – 103.1
  • POWER100 – 100.7
  • STAR1063 – 106.3
  • 4K1G – 107.1
  • KIX COUNTRY – 98.9
  • INGHAM KIX COUNTRY – 87.6
  • AYR & HOME HILL KIX COUNTRY – 87.6
CAIRNS FM RADIO STATION FREQUENCIES
  • STAR – 102.6
  • MMM – 99.5
  • HIT – 103.5
  • 4CA (AM) 846
MACKAY & AIRLIE BEACH FM RADIO STATION FREQUENCIES
  • STAR 101.9
  • MMM 98.7
  • HIT 100.3
  • KIX COUNTRY 93.9
MOUNT ISA FM RADIO STATION FREQUENCIES
  • HIT 102.5