Social
Social Media Marketing Townsville
A branding campaign, a lead campaign and at least four posts a month, written and designed from your real jobs and photos, approved by you before anything goes out.
$950 a month + GST
What is included
Social media: what you get
Social Media Marketing Townsville from our Belgian Gardens office: a branding campaign, a lead campaign and four posts a month, approved by you first.
Branding campaign
One campaign built to put your name in front of your area, artwork included.
Lead campaign
One campaign built to produce enquiries, run alongside the branding one.
At least four posts a month
Written and designed by us, from your real jobs and photos.
Reels and stories
Optional, where they suit the business, agreed in advance.
You see the month first
Copy, image and date, approved before anything is published.
Targeting that gets adjusted
Age, gender and region set to who actually buys, A/B tested where the spend makes it meaningful.
A short monthly summary
Followers, reach, what worked, what did not, and what changes next month.
Price
Price and terms
Facebook and Instagram
$950
a month + GST
$750 management, $200 ad spend: $100 on the branding campaign and $25 behind each of four posts.
Month to month, a month's notice, no setup fee. Every account stays in your name. Bought with LinkedIn, all three platforms are $1,900 + GST a month.
Social Media Marketing Townsville prices above are plus GST, with no lock-in contract.
What social media does for a business
Social does not work like search. Someone searching for your service already wants it; someone scrolling does not. Social builds recognition, so that when they do need you your name is already familiar, and it is very good at showing work that photographs well. It is slower to produce a direct enquiry than Google Ads, and month one should be judged against that expectation and not the other one.
How a month runs
You send page access and a folder of recent photos, and name one person who approves the plan. We send the first month's plan: every post with its copy, image and date. Nothing is published without approval, and the first post goes live within two weeks of access. The posts are only as good as the photos you send us of your own jobs.
Behind the posts sits a small, steady ad budget: a branding campaign with $100 a month behind it and $25 behind each of four posts. It is targeted by age, gender and region to match who buys from you, and adjusted as the results come in. Extra reach for something specific is added on your own card with Meta at any time.
Every post approved by you
Nothing goes out until you approve it. Photos of people or properties are used with permission. Reviews and testimonials are used only when they are real and you are happy to share them, and anything you ask us to keep off your pages stays off.
Informative posts and ads, written in your voice
Most of the posts and Facebook ads we write teach the reader something. A local fact or a question your customers ask opens it, a few short paragraphs explain it in plain words, and the last line says what it means for them. The call to action sits on the button under the post.
Before we write anything we read your page and match how you already talk: the length, the tone, the hashtags. A building inspector reads differently from a dessert bar, and every topic is tracked so the same post never runs twice. The posts that do best are the ones we put paid reach behind.
What makes a good post in Townsville
The posts that do best show something real: a finished job, a new stock arrival, a team member at work, a shopfront on Flinders Street at opening time. Your own photos beat polished stock because people recognise the place and the people.
Tim writes each post from what you send through, with a caption that says what it is, where it is and what to do next.
The two campaigns
The branding campaign keeps your name in front of people in your area every week, so you are familiar before they need you. The lead campaign asks for an enquiry, with a short form or a message, aimed at people who match your customers.
Both are adjusted as results come in: the audience, the placement and the creative that performs.
You see the month first
Posts for the month are sent to you before any go live. You can approve them, change the wording or swap a photo. Nothing is posted on your pages without your approval.
The monthly summary
A short summary each month shows reach, engagement, the leads that came in and the posts that did best. The next month's plan is built from what worked.
Townsville
Social in Townsville
Paid posts on Facebook and Instagram are aimed by location, age and interest, so a campaign can reach the northern beaches, the Upper Ross or the whole city depending on who buys from you.
Posts are written from your real jobs and photos: a finished job in Kirwan, a new menu on Palmer Street, a delivery at the shop. Every post is approved by you before it goes out.
Tim looks after Social Media Marketing Townsville enquiries. Call 0415 298 541 and ask for Tim.
Questions
Social Media Marketing Townsville: common questions
Will social produce enquiries?
Slower than search. It builds recognition and shows work that photographs well. The lead campaign is built for enquiries; the branding campaign is built for familiarity.
Do I approve the posts?
Every one, a week ahead: the copy, the image and the date.
Do you use stock images?
No. Real jobs and real photos. Ten good photos a month from you beats anything from a library.
What if I want more reach one month?
Add spend on your own card with Meta at any time, and we tell you before anything changes.
Can social ads reach one part of Townsville?
Yes. Paid campaigns can be set to a radius or a list of suburbs, so the budget is spent where your customers live.
How do you reach local customers?
Paid posts are targeted by location, age and interests to match who buys from you, and the targeting is adjusted as the results come in.
What do I need to send you?
Photos from your work as it happens, and a quick note on anything coming up such as a sale, a new service or an event. We turn that into the month of posts.
Related
Often run together
Talk to us
Call 0415 298 541, visit us on Bundock Street in Belgian Gardens, or send the form and we will come back to you within one business day.